Cadbury Picnic bar


Cadbury Picnic bar .

Crispy wafer and chewy caramel covered in peanuts, raisins and Cadbury milk chocolate. Picnic’s been going since 1958 and you’ll still find its nobbly goodness in a shop near you.

Probably one of the most memorable campaigns for the brand was one which featured a camel called Calvin which was singing a song about the 'chew' of the bar. 

In Australia it’s marketed as being ‘deliciously ugly’ – how rude!